Course overview

    1. Why 'The Client Process' is Important

    2. Overview of the Course

    1. Handling Client Enquiries & Mastering Discovery Calls

    2. Watch a Discovery Call (Real-life example)

    3. Putting together a WINNING Project Proposal

    1. What is Onboarding?

    2. Creating Your Client Contract

    3. Invoicing Your Client

    4. Setting Up Your Client Portal

    1. Introduction to Brand Strategy

    2. Your Guide to Hosting a Brand Strategy Call

    3. Watch a Brand Strategy Call (Real-life Example)

    1. Introduction to Brand Foundations

    2. Identifying a Brand's Purpose

    3. Identifying a Brand's Mission

    4. Identifying a Brand's Vision

    5. Identifying the Brand's Values

    1. Introduction to Target Audience

    2. How to Research & Gather Data (Target Audience)

    3. Creating Audience Personas (Target Audience)

    4. Identifying the Audiences Problems & Solutions (Target Audience)

    5. Mapping out The Buyer's Journey (Target Audience)

    6. Introduction to Competitor Analysis

    7. Identifying the Competitors (Competitor Analysis)

    8. How to Research & Gather Intel (Competitor Analysis)

    9. Presenting Your Findings (Competitor Analysis)

    10. Identifying the Competitive Advantage (Competitor Analysis)

    11. Introduction to Personality & Voice

    12. Determining a Brand's Personality (Personality & Voice)

    13. Determining a Brand's Voice (Personality & Voice)

About this course

  • £895.00
  • 55 lessons
  • 4 hours of video content
  • 11 Premium templates
  • 38 Walkthrough Guides